{"title":"Senchaism","description":"\u003cp\u003eSenchaism is a Japanese green tea brand founded by certified tea instructor Per Oscar Brekell, one of the industry's most respected spokesman. Oscar specializes in curating rare cultivars, single-estate, and orthodox refined sencha sourced directly from skilled farmers across Japan.\u003c\/p\u003e\n\u003ch2 style=\"text-align: center;\"\u003eSENCHAISM\u003c\/h2\u003e\n\u003ch5\u003e Where tradition meets creativity,\u003c\/h5\u003e\n\u003ch5\u003eand crafting skills intersect with art\u003c\/h5\u003e\n\u003cp\u003eThere’s much more to Japanese green tea than the umami that initially hits the tastebuds. Ranging from floral and herbal to classic forest-like notes, single estate sencha is delightfully diverse. Senchaism is all about finding and sharing these unique taste experiences with tea lovers across the earth, and to support all the actors making them possible.\u003c\/p\u003e\n\u003cp\u003eAll our teas are cultivated and processed by skilled farmers and perfected by tea refiners with decades of experience in the field. This is the point where tradition meets creativity, and also where crafting skills intersect with art. \u003c\/p\u003e\n\u003cp\u003eSenchaism was founded by Oscar Brekell, certified Japanese Tea Instructor and author of “A beginner’s guide to Japanese Tea”. The brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e","products":[{"product_id":"per-oscar-brekell-senchaism-the-first-single-cultivar-kondowase-spring-shizuoka-sencha","title":"#1143 Per Oscar Brekell’s Senchaism: The First - Ultra Rare Single Cultivar Kondōwase Spring Shizuoka Sencha","description":"\u003cp\u003eThis extremely rare green tea not only tends to be the first to be plucked every year on Honshū, Japan’s main island. Its partly Indian genome also gives rise to a unique taste experience. It combines a sharp bitterness with a pleasant flowery aroma reminiscent of lilacs blooming in late May, as if to suggest that bright and sunny days are ahead.\u003c\/p\u003e\n\u003cp\u003eIt tastes good even when steeped in a way similar to black tea, in boiling hot water but with a minimum of leaves (2-3g tea leaves, 200ml boiling hot water, 3 minutes). \"The First\" also makes an excellent cold infusion.\u003cbr\u003e\u003cbr\u003eThis tea is grown in Mariko, a small community in Shizuoka that is famous for Wakōcha, or Japanese Black Tea. Usually plucked in early April, it tends to become the first tea to be harvested on the main island Honshū every year.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Pure Japanese Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eType\u003c\/strong\u003e: Orthodox Sencha\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest\u003c\/strong\u003e: Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Mariko, Shizuoka Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Kondōwase\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout Senchaism\u003c\/h2\u003e\n\u003ch5\u003eWhere tradition meets creativity, and crafting skills intersect with art\u003c\/h5\u003e\n\u003cp\u003eThere’s much more to Japanese green tea than the umami that initially hits the tastebuds. Ranging from floral and herbal to classic forest-like notes, single estate sencha is delightfully diverse. Senchaism is all about finding and sharing these unique taste experiences with tea lovers across the earth, and to support all the actors making them possible.\u003c\/p\u003e\n\u003cp\u003eAll our teas are cultivated and processed by skilled farmers and perfected by tea refiners with decades of experience in the field. This is the point where tradition meets creativity, and also where crafting skills intersect with art. \u003c\/p\u003e\n\u003cp\u003eSenchaism was founded by Oscar Brekell, certified Japanese Tea Instructor and author of “A beginner’s guide to Japanese Tea”. The brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eMISSION\u003c\/strong\u003e: Our brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e","brand":"Senchaism","offers":[{"title":"10g \/ 0.35 oz \/ tokinari.live sample bag","offer_id":67544690851945,"sku":"oscr-se03-010","price":1200.0,"currency_code":"JPY","in_stock":false},{"title":"50g \/ 1.76 oz \/ Original bag with tokinari.live label","offer_id":67544690884713,"sku":"oscr-se03-050","price":4900.0,"currency_code":"JPY","in_stock":true},{"title":"MULTIPACK 250g (50g x 5 original bags no tokinari.live labels) \/ 8.8 oz","offer_id":67544690917481,"sku":"oscr-se03-050x5","price":22000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1143_Per_Oscar_Brekell_s_Senchaism_The_First_-_Ultra_Rare_Single_Cultivar_Kond_wase_Spring_Shizuoka_Sencha.jpg?v=1792386841"},{"product_id":"per-oscar-brekell-senchaism-scarlet-sunrise-single-cultivar-kondowase-shizuoka-wakocha-black-tea","title":"#1140 Per Oscar Brekell’s Senchaism: Scarlet Sunrise - Ultra Rare Single Cultivar Kondōwase Shizuoka Wakocha Black Tea","description":"\u003cp\u003eIn the late 19th century, a Japanese team embarked on an excursion to India, risking their lives to gather tea seeds suitable for black tea. Once in Japan, crossbred with local plants the offspring found a home in Mariko, the cradle of Japanese black tea. The legacy still lives on and, as this second flush so elegantly demonstrates, we can to this day still enjoy the delightful mix of Japanese gentleness and black tea pungency. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Pure Japanese Black Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eType\u003c\/strong\u003e: Orthodox Black Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest\u003c\/strong\u003e: Summer\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Mariko, Shizuoka Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Kondōwase\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout Senchaism\u003c\/h2\u003e\n\u003ch5\u003eWhere tradition meets creativity, and crafting skills intersect with art\u003c\/h5\u003e\n\u003cdiv\u003e\n\u003cp\u003eThere’s much more to Japanese green tea than the umami that initially hits the tastebuds. Ranging from floral and herbal to classic forest-like notes, single estate sencha is delightfully diverse. Senchaism is all about finding and sharing these unique taste experiences with tea lovers across the earth, and to support all the actors making them possible.\u003c\/p\u003e\n\u003cp\u003eAll our teas are cultivated and processed by skilled farmers and perfected by tea refiners with decades of experience in the field. This is the point where tradition meets creativity, and also where crafting skills intersect with art. \u003c\/p\u003e\n\u003cp\u003eSenchaism was founded by Oscar Brekell, certified Japanese Tea Instructor and author of “A beginner’s guide to Japanese Tea”. The brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cstrong\u003eMISSION\u003c\/strong\u003e: Our brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/div\u003e","brand":"Senchaism","offers":[{"title":"10g \/ 0.35 oz \/ tokinari.live sample bag","offer_id":67571982008425,"sku":"oscr-bk01-010","price":800.0,"currency_code":"JPY","in_stock":false},{"title":"50g \/ 1.76 oz \/ Original bag with tokinari.live label","offer_id":67571982041193,"sku":"oscr-bk01-050","price":2800.0,"currency_code":"JPY","in_stock":true},{"title":"MULTIPACK 250g (50g x 5 original bags no tokinari.live labels) \/ 8.8 oz","offer_id":67571982073961,"sku":"oscr-bk01-050x5","price":12000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1140_Per_Oscar_Brekell_s_Senchaism_Scarlet_Sunrise_-_Ultra_Rare_Single_Cultivar_Kond_wase_Shizuoka_Wakocha_Black_Tea_tokinari.live.jpg?v=1792560643"},{"product_id":"per-oscar-brekell-s-senchaism-sakura-spring-single-cultivar-shizu-7132-spring-shizuoka-sencha","title":"#1142 Per Oscar Brekell’s Senchaism: Sakura Spring - Single Cultivar Shizu-7132 Spring Shizuoka Sencha","description":"\u003cp\u003eNothing symbolizes Japanese spring better than the transient beauty of cherry blossom, or “Sakura”. With natural sakura notes, this tea always takes me back to the moment when I got to watch the trees in full bloom for the first time, an overwhelming and unforgettable experience. Take a sip and indulge in the beauty of Japanese spring, at any time of the year.\u003c\/p\u003e\n\u003cp\u003eMake sure to try a cold infusion, steeped overnight in soft water for the best result. To enjoy the aroma even more, try drinking it from a wine glass, preferably the type used for enjoying white wines such as Riesling.\u003cbr\u003e\u003cbr\u003eWhen steeped with a stoneware Japanese teapot the sakura flavor grows stronger from the second infusion, after the strong umami has been tamed to some degree. It can also be extracted more easily by raising the temperature, but do take care not to use too many leaves when steeping in high temperatures, to avoid excess bitterness.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Pure Japanese Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eType\u003c\/strong\u003e: Orthodox Sencha\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest\u003c\/strong\u003e: Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Tawaramine, Shizuoka Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Shizu #7132\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eAbout Senchaism\u003c\/h2\u003e\n\u003ch5\u003eWhere tradition meets creativity,and crafting skills intersect with art\u003c\/h5\u003e\n\u003cp\u003eThere’s much more to Japanese green tea than the umami that initially hits the tastebuds. Ranging from floral and herbal to classic forest-like notes, single estate sencha is delightfully diverse. Senchaism is all about finding and sharing these unique taste experiences with tea lovers across the earth, and to support all the actors making them possible.\u003c\/p\u003e\n\u003cp\u003eAll our teas are cultivated and processed by skilled farmers and perfected by tea refiners with decades of experience in the field. This is the point where tradition meets creativity, and also where crafting skills intersect with art. \u003c\/p\u003e\n\u003cp\u003eSenchaism was founded by Oscar Brekell, certified Japanese Tea Instructor and author of “A beginner’s guide to Japanese Tea”. The brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eMISSION\u003c\/strong\u003e: Our brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e","brand":"Senchaism","offers":[{"title":"10g \/ 0.35 oz \/ tokinari.live sample bag","offer_id":67571986497641,"sku":"oscr-se02-010","price":900.0,"currency_code":"JPY","in_stock":false},{"title":"50g \/ 1.76 oz \/ Original bag with tokinari.live label","offer_id":67571986530409,"sku":"oscr-se02-050","price":3400.0,"currency_code":"JPY","in_stock":true},{"title":"MULTIPACK 250g (50g x 5 original bags no tokinari.live labels) \/ 8.8 oz","offer_id":67571986563177,"sku":"oscr-se02-050x5","price":15600.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/Senchaism_SakuraSpring_Front.jpg?v=1792560538"},{"product_id":"per-oscar-brekell-s-senchaism-summer-breeze-single-cultivar-yamakai-spring-shizuoka-sencha","title":"#1141 Per Oscar Brekell’s Senchaism: Summer Breeze - Single Cultivar Yamakai Spring Shizuoka Sencha","description":"\u003cp class=\"p1\"\u003e\u003cspan\u003eNothing symbolizes Japanese spring better than the transient beauty of cherry blossom, or “Sakura”. With natural sakura notes, this tea always takes me back to the moment when I got to watch the trees in full bloom for the first time, an overwhelming and unforgettable experience. Take a sip and indulge in the beauty of Japanese spring, at any time of the year.\u003c\/span\u003e\u003cspan\u003e\u003cspan class=\"Apple-converted-space\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003eMake sure to try a cold infusion, steeped overnight in soft water for the best result. To enjoy the aroma even more, try drinking it from a wine glass, preferably the type used for enjoying white wines such as Riesling.\u003cbr\u003e\u003cbr\u003eWhen steeped with a stoneware Japanese teapot the sakura flavor grows stronger from the second infusion, after the strong umami has been tamed to some degree. It can also be extracted more easily by raising the temperature, but do take care not to use too many leaves when steeping in high temperatures, to avoid excess bitterness.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eIngredients\u003c\/strong\u003e: Pure Japanese Green Tea\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eType\u003c\/strong\u003e: Orthodox Sencha\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHarvest\u003c\/strong\u003e: Spring\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrigin\u003c\/strong\u003e: Tawaramine\u003cspan class=\"s1\"\u003e,\u003c\/span\u003e Shizuoka Prefecture\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCultivar\u003c\/strong\u003e: Shizu #7132\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2 class=\"footer-block__heading\"\u003eAbout Senchaism\u003c\/h2\u003e\n\u003ch5 class=\"font_2 wixui-rich-text__text\"\u003e\n\u003cspan class=\"wixui-rich-text__text\"\u003eW\u003c\/span\u003e\u003cspan class=\"wixui-rich-text__text\"\u003ehere tradition meets creativity, \u003c\/span\u003e\u003cspan class=\"wixui-rich-text__text\"\u003eand crafting skills intersect with art \u003c\/span\u003e\n\u003c\/h5\u003e\n\u003cdiv class=\"footer-block__details-content rte\"\u003e\n\u003cp class=\"font_8 wixui-rich-text__text\"\u003eThere’s much more to Japanese green tea than the umami that initially hits the tastebuds. Ranging from floral and herbal to classic forest-like notes, single estate sencha is delightfully diverse. Senchaism is all about finding and sharing these unique taste experiences with tea lovers across the earth, and to support all the actors making them possible.\u003c\/p\u003e\n\u003cp class=\"font_8 wixui-rich-text__text\"\u003eAll our teas are cultivated and processed by skilled farmers and perfected by tea refiners with decades of experience in the field. This is the point where tradition meets creativity, and also where crafting skills intersect with art. \u003c\/p\u003e\n\u003cp class=\"font_8 wixui-rich-text__text\"\u003eSenchaism was founded by Oscar Brekell, certified Japanese Tea Instructor and author of “A beginner’s guide to Japanese Tea”. The brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"footer-block__details-content rte\"\u003e\n\u003cstrong\u003eMISSION\u003c\/strong\u003e: Our brand was created with a deep love for the culture surrounding Japanese green tea, and a sincere hope for the tradition to live on and flourish in the future as well. With our tea selection, we invite you to be part of this fascinating and ever-changing world.\u003c\/div\u003e","brand":"Senchaism","offers":[{"title":"10g \/ 0.35 oz \/ tokinari.live sample bag","offer_id":67571999309929,"sku":"oscr-se01-010","price":1300.0,"currency_code":"JPY","in_stock":false},{"title":"50g \/ 1.76 oz \/ Original bag with tokinari.live label","offer_id":67571999342697,"sku":"oscr-se01-050","price":5500.0,"currency_code":"JPY","in_stock":true},{"title":"MULTIPACK 250g (50g x 5 original bags no tokinari.live labels) \/ 8.8 oz","offer_id":67571999375465,"sku":"oscr-se01-050x5","price":25000.0,"currency_code":"JPY","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0926\/4578\/files\/1141_Per_Oscar_Brekell_s_Senchaism_Summer_Breeze_-_Single_Cultivar_Yamakai_Spring_Shizuoka_Sencha_tokinari.live.png?v=1792389513"}],"url":"https:\/\/tokinari.live\/en-gb\/collections\/senchaism.oembed","provider":"tokinari.live","version":"1.0","type":"link"}